Push Push Rule

The "Push-Push" rule refers to a mechanism in systems or processes where one action leads to another, creating a cycle of mutual interaction. This principle is widely applicable in various fields, from economics to computer science, and can be seen in scenarios where one element pushes another to act, which then prompts a return push in response. The concept relies on a continuous exchange of energy, information, or resources, ensuring a dynamic equilibrium is maintained.

In the context of logistics or supply chain management, the "Push-Push" rule operates by ensuring that both the supplier and consumer are constantly interacting. Below is a basic example of how the process works:

• Supplier pushes product to warehouse based on forecasted demand.
• Warehouse pushes products to retailers based on real-time sales data.
• Retailers push products to consumers, ensuring stock levels match demand.

Key Concept: The Push-Push rule creates a feedback loop, where each stakeholder in the chain reacts and adjusts their actions based on the information received from the previous step.